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Image by Rodion Kutsaiev

Social Media

Below are examples of social media posts I have worked on, including examples of copywriting, graphic design, photography, and campaigns. I have experience creating and scheduling these posts and mockups.

University of Florida Club Rowing

I updated the team’s website with the race schedule, member profiles, and team news within an easy-to-use layout design. 

 

Additionally, I took photos of team practices and events. Then, I edited them and posted them to the team's Instagram and Facebook. I also created and posted graphics used to support fundraising efforts, recruitment, and team events.  

Florida Master Gardener Volunteer Program

The Florida Master Gardener Volunteer program posts gardening advice and trivia games, promotes UF/IFAS Gardening Solutions articles, and hosts webinars on environmental and gardening topics. On Instagram, Twitter, and Facebook, I adapted to the organizations personable but informational style, tone, and language. At the same time, I helped monitor and answer questions in the comments.

 

On its YouTube channel, I curated video content to meet ADA recommendations by creating closed captioning for 1-hour to 2-hour webinars, editing webinars, uploading to YouTube, and describing and titling the content. All these actions help to foster a community of learners by posting engaging content.

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View examples of my work below.

#TistheStarbucksSeason Mock Social Media Campaign

View an example of a mock Christmas social media campaign deck for Starbucks, which includes research and audit, goals and objectives, target audience information, content and strategy, a paid social media ad, mockups, influencer recommendations, and an evaluation plan.

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